About Me
Hi, I’m Emily — a writer, editor, recipe developer, stylist, photographer, graphic designer, crafter, and all-around idea machine.
That’s a lot, I know! But it means I can help with nearly every aspect of creating lifestyle content for your business or brand.
I’ve written, styled, and photographed content for publications you’ve actually heard of; designed packaging for skincare brands and family farms; created social media content for consumer goods, apps, and restaurants; developed logos and websites for boutiques, bakeries, and bands; and publicized cookbooks by world-renowned chefs.
Oh, and I make a mean cocktail.
What I Do
Need content for your lifestyle business or brand? You’ve come to the right place! Here are some of the things you can hire me to do.
Social Media Content Strategy
I’ll work with you to develop ideas, refine your strategy, and perfect your social media content. Need coaching? I offer that, too.
Brand Content + Copywriting
I’m one of those weirdos who truly loves the challenge of creating branded content — whether I’m telling a story, writing a service piece, or developing a recipe.
Web + Graphic Design
Whether you need a logo, an ad, a complex brochure, a billboard, or a label for your new product, I can design gorgeous company collateral that’s effective and easy to read.
Culinary Content
My recipes, and food and drink photos have appeared in Bon Appetit, Food & Wine, Food 52, FoodNetwork.com, Eater, and many other culinary publications, as well as the Anova app.
Editorial Content
I’ve been writing for publications you’ve actually heard of for nearly 20 years. You’ve probably seen my work in Bon Appetit, Epicurious, Elle Decor, The Cut, Hunker, and other outlets.
WordPress Web Design
If you’re looking for a beautiful, functional WordPress website without the agency price tag, I’m your gal. (Ask me how we can incorporate your Shopify store.)
Why Work With Me?
Lots of people can create lots of content. And some of them are even pretty good at it. But I’ve been at this nearly 20 years and I’ve worked with businesses, brands, and media outlets you know, and maybe even love.
I know what works (and what doesn’t work) online and in print, and I’ve mastered the art of creating lifestyle content people actually want to read, engage with, and share. What that means for you is more eyeballs, more engaged readers, and even more sales.
Let’s Work Together!
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What Others Say
“Emily is an amazing writer and excellent communicator with an impressive record of crafting campaigns across traditional and emerging channels. She has an incredible gift for digital storytelling, and is one of my most respected colleagues in the space!”
“Emily is my ideas person. She thinks deeply about concepts, story ideas, and social posts in a different way than the average bear—and then she’s able to teach and guide her clients on execution.”
“She’s pretty good at all that computer stuff.”
“Emily is a pro at creating a unique social voice, knowing how to capture an audience and keep them coming back for more. In addition to being an amazing storyteller, she’s the best kind of influencer — authentic. From optimization to content creation, Emily is great at distilling a complex challenge into a simple solution… and she usually does it with grace and a drink in her hand.”